Posted August 30, 2021


The month of September in the yachting industry is like fashion’s February – full of back-to-back shows.

The month of September in the yachting industry is like fashion’s February – full of back-to-back shows. For SYM Superyacht Management, this month has always been one of the most productive in the calendar with opportunities to connect with clients and colleagues and to look forward to new projects !

Following the global launch of The Sunseeker Famous Five Premiere earlier in the year, the anticipation for welcoming back the Sunseeker stand at the September shows is higher than ever. The brand’s line-up for the upcoming displays are exceptional, ranging from the 131 Yacht in Monaco, right through to the thrilling Hawk 38 in Southampton.

This year’s series of shows will kick off along the French Riviera, a location famed for yachting and lifestyle. Sunseeker will be showcasing 8 impressive yachts on their stand at the Cannes Yachting Festival, this includes their next generation of yachts. Running from the 7th to the 12th September, Sunseeker will display all of their Sunseeker Famous Five models which will be a world premiere for the brand.

We are sure, like us, you have been teased with snippets of them on social media, so we are delighted that we can finally see her in the flesh. Sunseeker recently released images and video for their new 65 Sport Yacht – watch that here:

The nautical festivities will continue in Blighty at The Southampton Boat Show. The longest show in the September 2021 calendar, this event commences on the 10th September and will end on the 19th.

The penultimate show during September is the Genoa Boat Show – Salone Nautico. Welcoming industry professionals and boating enthusiasts alike, this show will be celebrating its 61st Anniversary this year.

Last, but by no means least, will be the renowned Monaco Yacht Show – a three-day affair running from the 22nd – 25th September 2021. Each year, this principality hosts a show exclusively devoted to superyachts, tender vessels and of course, nautical gadgets including water toys. Positioned in front of the Monaco Yacht Club, the Sunseeker spotlight will be on the all-new 90 Ocean. Representing the brands larger yachts will also be the cutting-edge 116 Yacht as well as the sublime 131 Yacht whom SYM Superyacht Management have welcomed many into our fleet.

Aside from our annual Boat Show buoyancy, this forthcoming season has a mutual enthusiasm which is distinct to that of its predecessors. The reality of Covid-19 has of course delayed our tight-knit industry coming together again, but we are looking forward to seeing many familiar faces, colleagues from around the world, clients and new yachts to the market.

You can find out more about Sunseeker’s September Boat Shows here:

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